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Our AdEx values were developed among employees in an iterative process, coordinated with the partnership and finally phrased. Our value brochure illustrates the seven values:

Passion, trust, respect, relevance, authenticity, integrity, and teamwork.

We have further used these values as part of a mission statement. Our mission statement specifies how we understand our role as Trusted Advisor at AdEx Partners. The "AdEx formula" combines our values and our understanding of the role of a Trusted Advisor at the customer.