Supermarket aisle with network overlay concept.

Retail & Consumer Goods

Drivers of Digital Transformation in the Retail & Consumer Goods Sector

The retail world is changing rapidly. There is hardly any other industry where customer expectations have changed as dramatically as they have in recent years: More personalized service, personalized products, same-day delivery, a unique shopping experience at any time and on all channels – all at competitive prices.

This change in demand requires a flexible and accountable culture, a clear strategy, better data collection and use, and the right level of agility.

Therefore, in addition to leveraging modern digital technologies such as the cloud and purposeful engagement with environmental, social and governance (ESG) principles, retailers but also manufacturers need to focus on six growth-enhancing factors in particular: Customer offerings, distribution channels, order fulfillment, sourcing, talent and data.

This will enable retailers to generate profitable growth even in an ever-changing and challenging world.

Our industry expertise

The various industries in the Retail & Consumer Goods sector are affected to varying degrees by the changes We know the challenges facing your industry so that we can work with you to develop a solution tailored to your company.

Groceries on supermarket checkout conveyor belt.

FMCG manufacturers face complex challenges – from saturated markets, polarization between A-brands and (premium) private labels.

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Modern clothing store interior with mannequins and garments.

Fashion retailers and manufacturers are operating in a challenging environment that is putting unprecedented pressure on sales, margins and profitability.

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Supermarket aisle with various groceries.

In the food sector in particular, people often rely on impulse purchases, which is why the level of digital maturity lags behind other market segments.

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Tablet surrounded by various tools on wooden surface.

The DIY segment is currently in the perfect position to prepare for the future. Especially in the area of sustainability, it is important to be prepared for the future.

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Hand holding smartphone with glowing shopping cart icon.

Many classic retailers, brands but also new pure players have now entered the market, platforms have established themselves as a new business model.

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Man calculating finances with laptop and icons.

Durable Goods & Electronics

On the consumer side, increasing online sales and complex communication channels with many new touchpoints must be addressed.

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Business-to-business concept with digital interface and gears.

Competitive pressure is increasing due to new players, existing competitors, new business models and technologies. Anyone who loses the connection here has lost.

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Your goals – our solution

With our holistic and comprehensive service portfolio, we are able to provide the right experts and services for your task. What do you want to achieve?

For a successful customer acquisition and sales increase we support you with the creation of solutions in the following areas:

  • Sales Optimization
  • CRM Optimization
  • Omni-channel
  • Platform Business

Profitable customer management is key to the success of any company. To achieve this, customer needs and expectations must be at the center of all activities.

Overall, it is important to understand customer needs and to align internal processes in a customer-centric way. Successful customer management strengthens customer loyalty, facilitates cross-selling and maximizes customer value. Companies must take care to comprehensively consider all aspects of customer management in order to achieve profitable customer management.

We bring our extensive experience to bear on a wide range of solution areas:

  • Customer Centricity
  • Customer Experience
  • Customer Analytics
  • Lifecycle Management
  • Customer Interaction Center
  • Pricing
  • Customer Loyalty
  • Process Optimization
  • KPI & Reporting

Companies must be flexible and agile in order to respond to the challenges of the future. In doing so, it is also important to focus on sustainability and social responsibility. By using AI and focusing on Employee Centricity, companies can fully exploit the potential of digitalization and equip themselves for the future.

We help design and deliver effective solutions in terms of, for example:

  • Business Model Transformation
  • Sustainability
  • Value-driven Al
  • Change Management / Employee Centricity

Business-driven IT transformation is an important process that helps companies redesign their IT infrastructure and systems from the ground up and align them with the needs of the business. By optimizing and modernizing their IT infrastructure, companies can improve their processes and control, simplify operations and increase their efficiency and competitiveness.

We have extensive expertise in solutions in the following areas:

  • ERP Transformation
  • requirements engineering
  • Warehouse Management
  • IT Strategy
  • ERP Strategy & Roadmap
  • Project & Portfolio Management
  • Future Architecture
  • Supply Chain & Logistics

Do you have further goals? Your business goals or visions may still be unclear?

We know that your business goals or visions may still be unclear. That’s exactly what makes it interesting! We would like to invite you to come into conversation with us to find out together how we can move your business forward, make it resilient and put it on a future-proof footing.

Our experts are ready to help you explore your goals and develop individual solutions. Whether it’s identifying new growth opportunities, increasing your competitiveness, or adapting to changing market conditions, we’re here for you.

By working together on your strategy, we can help you build a solid foundation for future success.

We know that your business goals or vision may still be unclear. That’s what makes it interesting! We would like to invite you to come into conversation with us to find out together how we can move your business forward, make it resilient and put it on a future-proof footing.

Our experts are ready to help you explore your goals and develop individual solutions. Whether it’s identifying new growth opportunities, increasing your competitiveness, or adapting to changing market conditions, we’re here for you.

By working together on your strategy, we can help you build a solid foundation for future success.

We are looking forward to your contact!

Success stories

Otto Group company logo in red
Amer Sports company logo
BRITA logo with blue text and bubbles.
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Your benefits

Why do our customers choose AdEx Partners?

Strong client orientation: Acting and advising entirely aligned with our client’s needs and strategy

True and honest advice to provide the optimal solution, evaluate alternative options, and assess associated risks

Being sparring partners and coaches to empower our clients in achieving their targets.

Strive to have a deep understanding of our client‘s needs & priorities by nurturing enduring long-term relationships

On average consultants with more than 13 years of professional experience

Leveraging our extensive industry and in-line expertise, we provide valuable advisory and guidance to clients, assisting them in informed decision-making

Extensively skilled in managing transformation projects

Best-in-class service excellence validated by numerous awards and positive client testimonials

Collaborative approach: Our collaborative approach emphasizes client proximity, allowing us to work hand-in-hand with our customers in their project roles and scopes.

Seamless integration into the client’s team for a designated period, ensuring a smooth project launch

Having a deep understanding of business complexity mixed with excellent IT expertise, we effectively bridge the gap between both worlds

Providing impartial advice that solely serves our client’s best interests and is free from hidden agendas.

Maintaining autonomy from any external technology partners or solution providers

Committed to avoiding vendor lock-in and do not accept kickbacks from vendors

Dynamic work approaches in times of change with more flexibility and optimized use of resources

Reduction of complexity, structuring and efficient transformation based on the respective circumstances and situations

Expertise to define, set up, and manage transformations effectively, to achieve targets on time and within budget

Take responsibility for project success by actively enabling, fostering collaboration, and involving all teams

Strong client orientation: Acting and advising entirely aligned with our client’s needs and strategy

True and honest advice to provide the optimal solution, evaluate alternative options, and assess associated risks

Being sparring partners and coaches to empower our clients in achieving their targets.

Strive to have a deep understanding of our client‘s needs & priorities by nurturing enduring long-term relationships

On average consultants with more than 13 years of professional experience

Leveraging our extensive industry and in-line expertise, we provide valuable advisory and guidance to clients, assisting them in informed decision-making

Extensively skilled in managing transformation projects

Best-in-class service excellence validated by numerous awards and positive client testimonials

Collaborative approach: Our collaborative approach emphasizes client proximity, allowing us to work hand-in-hand with our customers in their project roles and scopes.

Seamless integration into the client’s team for a designated period, ensuring a smooth project launch

Having a deep understanding of business complexity mixed with excellent IT expertise, we effectively bridge the gap between both worlds

Extensive record of successful projects delivered over the past decade

Having served clients from diverse industries, we possess in-depth insights and profound expertise in understanding their unique challenges

Providing impartial advice that solely serves our client’s best interests and is free from hidden agendas.

Maintaining autonomy from any external technology partners or solution providers

Committed to avoiding vendor lock-in and do not accept kickbacks from vendors

Expertise to define, set up, and manage transformations effectively, to achieve targets on time and within budget

Take responsibility for project success by actively enabling, fostering collaboration, and involving all teams

Contact

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Your path to a successful Transformation

Let's develop solutions together

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