Durable Goods & Electronics

The consumer goods and electronics industry is facing major challenges that are putting increasing pressure on industry players to find new ways to stay competitive. On the consumer side, increasing online sales and complex communication channels with many new touchpoints have to be addressed. In addition, new players are entering the European market and Chinese companies are increasing their market share.

Our team for consumer durables and household and consumer electronics has extensive industry experience along the entire value chain: suppliers, “competitors”, distributors and retailers. We have already successfully supported numerous projects and have the necessary know-how to help you master this industry-specific challenge. Whether we accompany you in decisions regarding direct-to-consumer, supply chain management, sustainability, a better customer experience, intelligent IT and service ecosystems or consistent omni-channel management – we support you in coping with current, highly competitive market situations with concrete measures.